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MGMT 301
Researching a company consists of three overlapping areas; company-specific research, business news, and industry research.  Follow the paths below to begin searching for answers to your questions.  More resources are available from the M&E Library Web site.  Further assistance is available from the M&E Library reference staff. Select each heading below for more information on researching that topic.


Company Information

Sub-topics

  • Basic Information
  • Financial Statistics
  • Products
  • History

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Databases/Resources

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Business News

Sub-topics

  • Current Events
  • Future Developments
  • Marketing Campaigns
  • Corporate Announcements

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Databases/Resources

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Industry Information

Sub-topics

  • Industry Overview
  • Comparison Information/Market Share
  • Competitor Information

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Databases/Resources

 

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Last update: March 10, 2008

Prepared by:kranlib@purdue.edu