Purdue University Purdue University Libraries
Management and Economics Library
MEL home  
Megasearch e-Journal quick links research tools tutorials and course info hours and information ask mel

 

TOPIC AREA: Consumer Science & Retailing

Subject Liaison: Kelly Evans

 

 

Media Market Research Consumer Habits & Demographics Statistics Articles Cost of Living FAQ Bizmap
 

Media

Choices III

Includes demographic and psychographic data from a nationwide survey called "National Consumer Study" (NCS). It surveys the buying and media habits of the American public.

Choices III-Available only on computer terminals in the Management and Economics Library

Marketresearch.com Academic

International full text database of market research reports. Business services, consumer goods, food and beverages, life sciences, demographics, heavy industry and technology/media.

Mediamark (Internet) Reporter

Provides information on demographics, lifestyles, product and brand usage, and advertising media preferences reported by a sample of over 25,000 United States consumers.

   

 

contact info

Telephone:
Circulation (765)494-2919
Reference (765)494-2920

E-mail: kranlib@purdue.edu

Location:
Management & Economics Library
Krannert Bldg
504 West State St. - KRAN
Purdue University
West Lafayette, IN
47907


When Ask MEL is offline
send us an email. Thanks!