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This yearly competition challenges students to solve a problem for a company using their business research skills. Last year, 28 teams competed from two schools in this marketing and strategy case completion. This year’s competition includes students from Purdue University, University of Notre Dame, IUPUI, IPFW, Indiana University and Butler University. First place $500 Second place $300 Third place $100
Questions about the case? Ask them here.
This case competition is open to all undergraduate students regardless of major. The teams should be 4-5 students. At Purdue, at least one student should have taken MGMT 110, MGMT 175, GS 175 or MGMT 190. For Butler, Notre Dame, IUPUI, IPFW, and IU, please check your local requirements. Two of the students need to be freshmen or sophomore level (doesn’t have to be the same as MGMT 175 participant). This case competition is intended to be a “lower division” case competition.
Roland G. Parrish Library of Management & Economics